Corporate Retrospective 2007: Dionex
Congratulations on your 25th anniversary, to one of the most recognized journals in the field of analytical science.
Congratulations on your 25th anniversary, to one of the most recognized journals in the field of analytical science.
Over the last 25 years Dionex and LCGC North America have grown side-by-side. Twenty-five years ago, you were LC Magazine, and Dionex was pioneering Ion Chromatography. You have extended your coverage and reach as we have developed and announced new technologies for an increasingly global audience. Your pursuit of excellence brought you to the forefront. Striving for excellence is of utmost importance to Dionex as well. Dionex applies its expertise in chemistries and data management to create state-of-the-art technologies and methods in specific markets and geographies. Our dedication and focus on liquid chromatography solutions has resulted in a solid leadership position. We believe, like you, that our responsibility is to bring products to the market that break new ground and consistently achieve excellence in performance. Today you are LCGC North America, the leading chromatography publication for a global readership, and we are a leading liquid chromatography company, providing HPLC as well as IC solutions worldwide.
Over the years as we expanded our product portfolio and global presence we have relied on LCGC North America, LCGC Europe, and LCGC Asia-Pacific to reach our customers. LCGC has been the first place we break a new ad. When Dionex launched its new corporate campaign in 2006, LCGC was key to the plan. As we have looked for new avenues to communicate our innovations you have developed valuable new e-marketing channels with The Column and The Peak e-zines. We were also privileged to work with you in the development and launch of the LCGC Germany e-zine.
Thank you for your past-and future-collaboration in communicating Dionex expertise and chemistries to separations scientists worldwide. We are proud to contribute to this edition on your 25th anniversary. Everyone at Dionex would like to again offer our congratulations on 25 great years and wish you a prosperous future with continued valuable contributions to the chromatography universe.
Dietrich Hauffe, Ph.D.
Dietrich Hauffe, Ph.D.
VP, Corporate Marketing and Business Development
Dionex Corporation
Sunnyvale, California
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